Our Story

The Reserve Journeys was founded by Bill Harmon from his lifelong passion for discovering the world's exceptional destinations and helping others experience them at their very best. After a successful career in advertising, media, and technology, Bill combined decades of planning memorable trips for family, friends, and colleagues with his love of travel to create The Reserve Journeys.

Having explored 40 states and 25 countries, Bill believes the best travel experiences don't happen by chance; they come from thoughtful planning and careful attention to the details and logistics that transform a great trip into an unforgettable one. Whether it's securing the perfect hotel, finding a hidden winery, discovering a remarkable restaurant, or planning a bucket-list golf adventure, his goal is simple: help every client make the most of every journey.

When he's not planning travel, Bill enjoys exploring new wine regions, playing golf, skiing, scuba diving, and cheering on his favorite hockey teams.

The Reserve Journeys LLC is a Fora Certified Travel Advisory.